The emails that could increase your sales by at least 10x forever.

Read on to learn a business on automatic without awkward cold DMs to strangers in the next 72 hours. Build once, sell forever.

Dear entrepreneur,Something happened with software today.You used to invest a ton into software to become a leader in the market. Whether a fast-growth startup hiring faster than their demand, or a business desiring to become a household name, it felt like you required a lot of money. And you did.For about two decades, you used to have to be a multi-technical expert to create powerful software. Major investments were needed to install and run any custom system.It required specialized knowledge and teams. Building software felt out of reach to most.Today, most web software can be launched cheap, globally, without financial obligations and external influence. Tools that democratize software development for the public are improving each year.Low and no-code tools now empower anyone to build their own applications. Deployments happen at a click’s notice.If you can imagine an application, you can likely make it a reality.Software development is becoming democratized.Yesterday’s software truths no longer hold. Where large investment was once lockstep with adoption, today’s buyers must be actively courted.Selling begins long before any code gets written.Marketing must be baked into your MVP. Expectations need resetting.
Competing in a lowered entry into the software world means to master the science of getting discovered.People’s attention is split, and so is yours. The tools will come - but will the users?Every year email marketing remains entrepreneurs' top customer acquisition and retention channel.In the years past, email returns $42 earned for every $1 dollar spent.That’s a killer 4,200% in return of investment.

A common but misunderstood concept of email is that it is most effective for ecommerce brands like consumer goods.That isn’t the case. It can be applied anywhere except the techniques are different. The most powerful?The educational email sequences. Sadly, the advice out on the internet is too simple.Advice such as:
- “Sell on every email”
- “Provide discounts”
- “Send more emails”They may be well intended but no one has the time to continuously send emails.I don’t. And I know you don’t - you’re busy running a business.If you know how to make use of email you can run a business on automatic.Millions more creators such as tech founders are inbound! This is your opportunity to build a strong foundation.We’ve seen the reports and news about the so-called “creator economy”. I know it. Because I am one of them creating email for busy founders.Like this report on the 2027 state of the creator economy.

Every day new creators are coined.

Everyday someone is inspired to own their business after a life of full-time jobs.

These are sobering statistics but it’s not about landing into the inbox and calling it a day.

You're in your user’s inbox, others in the DMs - you are not the same.

There’s an art and cadence to sending email. So why did I say that email sequences are best?Well…People want to buy from people and brands that are trustworthy.Trust doesn’t come from a one-time DM or email.It comes in many shapes and forms but one thing it does need is time.Like flowering a garden, trust requires time to nurture into a relationship.Don’t make the mistake of thinking that a subscriber is eager to purchase. Don’t pitch immediately. What it does mean is that someone is curious.Your trust must be earned.Why do I say that - that email sequences are best?Well take a look at what it means to sign up for email.It’s a series of continued interactions instead of a one-time event like a PDF download or an eBook. They keep you top-of-mind for an extended period with a fostered relationship.Based on which email sequence they come from (there can be more than one) you can personalize content and be more engaging with different segments. The result? Better lead qualification.And to that point your email sequences contain higher market versatility. Other strategies belong at specific stages like awareness or consideration.Your well-designed and informative email sequences bring higher perceived value. And higher perceived value creates more trust for you.

Introducing the Founder Email Sequence System

This system is for busy founders (such as yourself) and can be applied to different areas of your business.We have:The Educational Email Course. This pairs well into your lead magnet like a landing page. Here you earn trust. Showcase your value and proof. Makes you relatable with your unique approach to doing business with your no-brainer offer. And is tied off with a call to action at the end.The Client Signup Welcome Sequence. You earned the trust of someone and made a purchase. Now it’s your moment to tell them that they made an excellent choice. Don’t neglect your clients after purchase. Make them feel welcomed and assured by removing buyer’s remorse. Anticipate questions by answering them automatically here. Your clients will be blown away by such attention to detail. BONUS: Upsell during this sequence (if relevant).The Thank You Sequence. If you run workshops or collaboration projects - this is your time. The user might be a prospect or a one-time purchase customer but regardless, walk with them after engagement. You will build continuous trust by being top of mind. It’s where you get repeat buyers and generous reviews. Did I mention how important trust is here?The Waitlist Launch Sequence. Want to avoid crickets when you launch a new product or service? Simply don’t present something out of nowhere to a group of people. Build anticipation and education in the days leading up to a launch. It’s at this moment where storytelling, lessons learned, objection handling and proof come into play. The result is explosive sales on launch day.

There will never be a better time than today to start building your business on automatic with maximum output.

I can’t make promises that you will be selling like crazy and printing money like never before.What I can assure you is that if you implement email sequences from me:

Build once, sell forever.I intend to help lead the way to market your platform with email. But here’s the thing - I can only work with so many founders at once.Let’s make a little trade.Leave your best email below and I will get back to you ASAP. Deal?Bye for now…